Looking out the window market intelligence for a view of the real world
Boblitz, M.C.
Healthcare Financial Management Journal of the Healthcare Financial Management Association 60(7): 46-53
2006
ISSN/ISBN: 0735-0732 PMID: 16869323 Document Number: 597776
Market intelligence data on hospital outpatient and inpatient services can be examined in many ways to provide insight for use in strategic financial planning. Compare growth rates in particular service areas, by hospital within the market. Compare the market share of each hospital within the market, by payer and region. Compare service line growth rates for each hospital in the market, by geographic area.